The site is showing up in front of a much larger audience this period, meaningfully growing the pool of people who can find Proof Builders.
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The new financing page is already converting searchers into clicks
"Roof & Exterior Financing in Plymouth, MN | 0% APR Options" went from zero visibility to 3 clicks — a promising early sign for a page built to move leads toward booking.
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"5-Star Rated Roofing Company In Plymouth MN" remains the top page
This flagship page is still the strongest performer on the site for local roofing searches.
Improvements & next steps
1
Our Job: Add location-specific landing pages
Build out dedicated pages for nearby Twin Cities suburbs to widen the net beyond Plymouth and capture more local search traffic.
2
Our Job: Target more keywords for ranking
Expand content around storm damage repair, siding, and gutters so the site shows up for a broader range of roofing and exterior searches.
3
Your Job: Drive more Google reviews
Launch a simple post-project review request to build review volume, which strengthens local pack rankings and helps convert this period's impression growth into clicks.
4
Your Job: Push traffic through social media
Share before-and-after roofing projects on Facebook and Instagram to drive direct referral traffic and grow brand-name searches.